Tag Archives: build wordpress website

WordPress Need File And Folder Permissions

How to Fix File and Folder Permission Errors in WordPress

WordPress is by far one of the most user-friendly content management systems for creating websites and blogs. The reasons why WordPress is popular are many, however, this isn’t to say that it doesn’t come with its own share of problems. For example, sometimes you may run into an error message regarding file and folder permissions.

Why Does WordPress Need File And Folder Permissions?

You see, all the files in your WordPress website are actually on a computer run by your WordPress hosting company known as the server. This server, through the use of some special software, manages all your files and serves them to the browser.

For WordPress to manage all the files and folders on the server, it needs specific permissions. Without proper permissions, the CMS won’t be able to read, run or modify any of the files hosted on your server.

Now sometimes, due to whatever reason, these file permissions might get changed. This will prevent you from creating folders, uploading images or even running scripts on your website. It could even compromise your WordPress site’s security.

Even though issues with file permissions can cause many problems, luckily all of them can also be quickly resolved. For the purpose of this read, we will be providing you with a step-by-step guide on how to fix files and folders permissions errors in WordPress.

So without further ado, let’s get started!

How To Fix File and Folder Permission Errors?

Do remember to backup your WordPress website before going through any of these steps. In case, something goes wrong, the backup will make sure that your site doesn’t get jeopardized.

Step 1: Access Your WordPress Directory

You can do this either through a cPanel or an FTP Client.

  • By Using cPanel

If your hosting provider offers a Control Panel (cPanel), then accessing the root folder will be a piece of cake. All you have to do is log in to your WordPress cPanel – the login credentials should have been provided by your hosting provider. Next, search for the ‘File Manager.’ Once inside look for three specific folders – wp-admin, wp-content, and wp-includes.

Access Your WordPress Directory

  • By Using FTP Client

Since some users might not have the privileges of a cPanel, the same can also be done by using an FTP Client. Access your site’s server using the FTP client and search for the same three folders we did before – wp-admin, wp-content, and wp-includes. These folders can generally be found inside ‘public_html.’

Step 2: Fix The Directory’s Permission Settings

Regardless of which method you use, once you locate the three files, select all three of them and right-click. You should be able to spot ‘File permissions’ or ‘Change permissions’ option in the list of choices that pops up.

Fix The Directory’s Permission Settings

Click on that, and a new pop-up box will open up. Here you should see three attributes – Read, Write, and Execute, each of which is present for three different owner permissions – User, Group, and Public. You can tweak around with this options if you like, but if you don’t know what you are doing it is best to leave them with their default setting.

Fix The Directory’s Permission Settings

What we are actually interested in is the numeric value field down below. This is where we need to insert the number ‘755’ as a measure to solve the problem. These number basically identify the permission levels for the owners we discussed above.

Now once you have inserted the number, down below, you should notice another option. Tick on the ‘Recurse into subdirectories’ options and follow it up by selecting ‘Apply to directories only.’ Next up just click on ‘OK’ and you are done.

Following these steps will now give you full access, and WordPress will be able to read and open folders. However, it will not be able to delete any folders.

Now let’s solve the issue with your files.

Step 3: Fix WordPress File Permission Settings

Previously, you simply selected the three wp folders. Now it’s time to select all the folders and files in the ‘root’ directory. Just press CTRL+A to select all the files and folders, do a right-click, and again click on ‘File permissions’ in the pop-up list.

Fix WordPress File Permission Settings

The same box should appear again. However this time, we won’t be putting in the same numeric values. Instead of ‘755’ type in ‘644’ in the numeric value field.

Fix WordPress File Permission Settings

Once done, this little step will grant you – the owner, the power to read and modify every file. But the visitors and your other group members will only have reading access. Security wise, this is the perfect setting which will reduce security threats and potential hacking attacks.

However, there is one last thing to do before you hit the ‘OK’ button. Like before tick the ‘Recurse into subdirectories’ option, but this time, select ‘Apply to files only.’ Thus, the new setting will only affect your files, and your folders will retain the same options we assigned to them earlier.

Following the above steps should have solved all the file and folder permissions errors you were having. So now it’s time to head on over to your site and check if it worked. Everything should work as it used to and the error you were facing should have disappeared.

However, in case the issue persists, there might be other underlying problems on your website. It is time you get in touch with your hosting provider asap.

What To Do To Avoid Such Issues?

Problems such as these are usually a result of tampering with the core settings of your WordPress website. While WordPress has a user-friendly dashboard, the rule of thumb here is to avoid messing with settings you are not familiar with. And if you need to satisfy your curiosity, avoid experimenting on your main website.

Also, it is advised that you restrict regular users and even collaborators on your website from accessing your WordPress core files. In fact, no one but the administrator should hold the necessary file and folder permissions to modify the site.

Just follow these precautionary steps, and your website should not face this annoying file and folder permissions errors. But if it does, you now know how to fix it!


Improve SEO ranking of your Website

How to Improve SEO Ranking of Your Website: 10+ Successful Tips

Improve SEO ranking of your Website
Improve SEO ranking of your Website

A majority of people try to optimize a website with only focusing on keywords. But, a keyword is not the only thing which makes your website rank higher. Yes, of course, keywords are one of the most important aspects.

If despite doing legitimate keyword optimization, your website is not giving you good search results. Then, you have to monitor and focus on other crucial facets of SEO. In order to improve SEO ranking, you have to pay attention to all the aspects of SEO.

So, in this post, we are going to discuss some of the effective techniques using which you can tremendously augment your website search rankings.

  1. Loading speed:  

Loading speed of your website plays an important role in the traffic of a website. The bounce rate of your website will inflate if users have to wait even a few seconds more then average loading time.

Therefore, you have to optimize pages for fast loading speed of your website. In the website ranking algorithm, both Google and Bing take loading speed into account.

For augmenting loading speed you can exert cache plugins. This is one of the best techniques to pay attention in order to improve the SEO ranking of your website.

  1. Outbound links:

You can link your website content to any other authorized website. It will make your website content more pertinent and reliable. Using that links users can get knowledge about a specific topic in detail.

But, when you are linking your content you have to keep in mind that you will use only a few and pertinent outbound link. The reason behind this, if you insert a huge number of links then it will arduous for your audience to read the content.

  1. Image Optimization:
Optimize your image
Optimize your image

You also have to optimize your image in order to improve SEO ranking of your website. There are many ways to ensure that your images are working fine for your website optimization.

First of all, you have to check that image is in the right format and small size or not. After that, you can use keywords, alt tag, title tag, and description with images in order to augment its visibility.

  1. Pertinent and eye-catching content:

The duration of time a user spends on your website is known as dwell time. It also affects SEO ranking of your website. It is an obvious fact that if you add more relevant and eye-catching content then visitors will stay on your website for a longer duration.

Along with relevant content, you have to add long content. The average word count is 2000-2500 words. By including long content you can improve SEO ranking of your website to a much higher level.

  1. Broken links:

If your website will have broken links then it has a bad impact on search rankings of your website. Just think this from a user’s perspective, you are clicking on a link and it is showing 404 error.

In order to avoid broken links you have to keep an eye on each and every link of your website. There are many tools and apps provided online, so you need not to monitor every link manually.

  1. Header tags:
Header tags
Header tags

Yes, good content matters but a representation of content also matters. Obviously, users want to read the text which is represented in a clear and concise format.

You can represent your content in a clear and concise format with the help of header tags. As it will enter break within your content which makes its readability good.

  1. Responsive interface:

This is one of the essential facets to improve SEO ranking of your website. A vast majority of people are using mobile for browsing the web. In such a scenario, if your website is not optimized for mobile then you are designing the bad user experience for your visitors.

Since 2015, Google has started to penalize websites which are not responsive by not giving them good search rankings. No matter people want to search anything they prefer to do a search by mobile.

  1. Contact page:

If you include contacting us page on your website then it enhances your credibility. According to Google document(p.98), search engines give higher rankings to those websites which have contact details on their websites.

Along with this, it makes things much convenient for your visitors. It is reported that well-designed contact form inflates user’s engagement with the company or business.

  1. Readability:

No matter how well-educated your readers and audience are, still they want simple content. They possibly do not want Ph.D. content while reading articles or posts.

As every time they have to interpret that content into simple sense and it may consume more time than reading simple content. Experts have suggested that readability is also a factor which is taken into account by Google while giving rankings.

  1. Outer structure and navigation:

It is recommended to design your website with a flat architecture and user-friendly navigation. If users visited your website and find nothing intriguing on your website, then they visit any other website.

As a result, your website will have a high bounce rate and low dwell time. Therefore, it is necessary to design your website with a user-friendly navigation and compact structure.

  1. Diversified multimedia:

You can incarnate different types of multimedia content on your website. Some of them like images, video, audio, slideshows and any other. By this, your visitors can decipher things with much ease and effectiveness.

These days, video content is used by a majority of websites. As per a report, websites using video can attain 4.8% higher conversion rate as compared to normal websites.

  1. Social media:
Social Media
Social Media

Your website search ranking also relies on a number of shares and likes you get on Facebook, Twitter, Instagram, and any other social media.

The best advantage of installing social media sharing buttons is not only limited to shares and likes of your content but also it helps you to secure good search rankings.

As these days, a huge number of people is active on various social platforms. By this, you can also keep an eye on purchasing behavior of your customers. You can reach to more potential customers by encompassing social sharing buttons on your website.    

Wrap Up:

By following all these techniques you can improve SEO ranking of your website to a great extent. Follow all these techniques and ready to see your website at higher search rankings. Hope you like reading this post.





Reduce bounce rate in Google Analytics

Reduce Bounce Rate of your Website in Google Analytics

No matter you are an owner of any type of website your main aim is to inflate the traffic of your website. You want impeccable audiences for your website and grasp their attention. But, it is also vital to know that your website visitors are valuable for you or not.

You can conveniently know that your audience is interested in your website or not. And, that is possible by knowing the bounce rate of your website.

In this post, we are going to discuss some crucial facts to reduce bounce rate of your website. You have to keep stable, bounce rate of your website.

  1. Identify goals:

You have designed your website with keeping in mind some objectives to attain. Might you want more leads or for online selling of your products or services? You can easily check the traffic of your website with the help of Google Analytics.

So, you have to set up goals in Google Analytics, you can easily measure conversions on your website. Consider, if your goal is to generate more leads, you can set up a goal for form submission.

  1. Exert Analytics:

With the use of analytics tool, you can easily measure website traffic and keep an eye on bounce rate. This way, if your website has a higher bounce rate then you can adopt some measures to reduce bounce rate of your website.

But, one most vital aspects is that you have to configure your analytics account. It is necessary to make sure that the data you capture is accurate or not. You can set event tracking to keep an eye on user actions. This work well if you have a single landing page or your website bounce rate is high.

  1. Enhance website speed:  

It is one of the most crucial facts on any of the website which plays a vital role in traffic. The bounce rate of your website will inflate if your website will take more then 3 seconds to load. You can check overall website speed as well as individual pages speed in Google Analytics.

It will also give you suggestion to enhance the speed of each individual page. You can also make use of cache plugins in order to augment loading speed of your website.

  1. Target optimum marketing channels:

If you carefully see, you can use a plethora of social channels to do marketing with your website. One of the topnotch strategies is to find out the most popular social platforms. And, after that, you can promote your content.

By exerting Google Analytics, you can easily find where the traffic coming on your website from. You can keenly observe each and every channel and other aspects of that. Some of them like average session duration, bounce rate, and conversion rate.   

 Ensure responsive layout:

As you all know that the number of people using mobile for browsing the web is inflating day by day. So, you have to consider this fact as your first priority. You have to ensure that your website can be seen on all devices with ease.

It is possible to check from which device your website is accessed more. With the use of Google analytics device report, you can see it. By making your website responsive you can tremendously reduce bounce rate of your website.

  1. Target pertinent keyword:

It is the key to get more organic traffic on your website. No matter traffic on your website coming from the paid ads or organic search but, you have to ensure that you are targeting right keyword. You have to select the keywords after determining its click-through rates.

If you are not targeting right keyword then it is just next to impossible to attract more website visitors. And, along with that, you have to focus on content as well. As you all know that content is the king.

  1. User-friendly navigation:

Try to provide your visitors a fantastic experience while they are navigating through your website. As if they do not find your website easy to navigate they will not stay on your website for a long. Visitors also expect that they find things on your website easily and without wasting much time.

Like, contact us section should be designed with a user-friendly form design. You have to check each and every element sharply in order to provide your visitors with optimum experience, this will help you a lot to reduce bounce rate.

  1. Eye-catching content:

As most of you have heard that content is the king. Yes, it is a true fact. You have to organize your content nicely on your website. Users will only find it readable when it is represented in a clear and concise format.

You have to generate your content cling to your user’s interest and requirements. You can check high-performing content on your website with the help of Google Analytics.

After this analyzation, you can use the same content pattern in more places on your website. You have to include such topics on your content after reading which issues of your visitors will be solved.

  1. Exert A/B testing for landing pages:

If you have developed new landing pages then you must have to test it. A/B testing helps you to create high converting landing pages for your business or company. What do you exactly mean by A/B testing?

It means to create multiple versions of your landing page and divide the traffic on both. By this, you can see actually which one will perform better.

Then after monitoring its result, you can finalize one between the two landing pages. You can also test multiple CTA’s or headlines on the same page with the use of some other types of tests.

  1. Internal Search:

Allow internal search on your website so that users will find the content of their choice with much ease. By this, you can also gain an idea of your user’s interest clearly. It also makes easy for your visitors to navigate your website.  


I have listed here some of the ways to reduce bounce rate of your website. By exerting all these practices you can reduce bounce rate to a larger extent. Hope you enjoy reading this post.

WordPress Hosting Providers

A List of 5 Best Managed WordPress Hosting Providers

WordPress Hosting Providers
WordPress Hosting Providers

The reason behind WordPress being so popular among businesses is the ease of use it offers to the beginners with its free themes and plugins. Building a website in WordPress is no more a difficult task today.

Therefore, there are many businesses that are entering the online world with their well-developed website. But apart from simply building a website, you need to host your website on a server so that it is accessible to all. This is where web hosting comes into the spotlight.

Web hosting is a space that you rent on the server for your website. You can choose any one from shared, dedicated, reseller, VPS, cloud, WordPress, application, and e-commerce hosting depending on your business requirement.

Since you have developed your website with WordPress CMS, it is recommended to select WordPress hosting for your website.

The good news is that the hosting market has become highly competitive. There is an emergence of some new generation WordPress-focused hosting companies that are raising their bar in terms of pricing and performance.

And the bad news is that it is quite tricky to select the one with the best features and packages that would suit your site.

This article will help you find the best managed WordPress hosting features provider that fulfills all your website requirements. Let’s check them:

MilesWeb: India’s Best Managed WordPress Hosting  

WordPress hosting provider
WordPress hosting provider

The first strategic partner of Jetpack in India, MilesWeb was founded in 2012 to offer the world-class hosting services. Started with an aim to support the growing online businesses, the company offers hosting services at affordable cost.

They cater to all types of businesses right from blogging and web development to e-commerce and digital marketing. MilesWeb offers managed WordPress hosting features and their plans start with Ace for personal and hobby sites at Rs.69/mo, Jack for startups and small businesses at Rs.380.25/mo, Queen for pro bloggers at Rs.507/mo and King for growing business websites at Rs.971.75 /mo. They also offer customized WordPress plans, if required. You can also select your preferred server location.

WordPress hosting provider
WordPress hosting provider
WordPress hosting provider
WordPress hosting provider

MilesWeb Managed WordPress Hosting Features:

  • Automatic WordPress Updates
  • Server Level Caching
  • Fast SSD Storage
  • Free SSL Security
  • WordPress Preconfigured
  • Fast Provisioning
  • Secure Email
  • Jetpack Premium/Professional

Technical Features:

  • CloudFlare Railgun
  • HTTPS By Default
  • GZIP/Brotli Compression
  • SFTP Access
  • WP-CLI
  • Dedicated WordPress Support
  • Daily Backups
  • CDN
  • Cloning
  • Server-side Optimizations
  • Caching

Apart from this they also offer 24/7 customer support for resolving the technical issues on the website and they can be reached via live chat, email, and phone. If you are not satisfied with their service, they offer you a 30-day money back guarantee. They also offer you 99.95% uptime.

Bluehost: Optimized WordPress Hosting

WordPress hosting provider
WordPress hosting provider

One of the biggest and most popular web hosts, Bluehost offers optimized WordPress hosting features with an advanced security suite. They have years of experience in making WordPress hosting easier and better and their plans start with Starter Lite at Rs.299/mo, Advanced Lite at Rs.399/mo and Business Lite at Rs.499/mo.

WordPress hosting provider
WordPress hosting provider

Bluehost Optimized WordPress Hosting Features:

  • Instant Scaling
  • Data Mirroring
  • Backup and Security
  • Integrated Caching & CDN
  • Automated Failover
  • Dedicated Support
  • Jetpack Pre-Installed
  • 1-Click WordPress Installation
  • True scalability – single-click upgrade to VPS or dedicated server
  • Enhanced cPanel
  • Standard performance
  • Free SSL certificate included

They offer 24/7 customer support and you can reach them via chat, email, and phone. They also offer 99.9% uptime. They don’t give you a 30-day money back guarantee as well as server location choice with their WordPress plans.

HostGator: WordPress Hosting with 2X Speed

WordPress hosting provider
WordPress hosting provider

Popular for their web hosting services, HostGator offers WordPress hosting for 2X speed and high performance of websites.

Founded in 2003, they offer convenient and simple hosting solution for WordPress users of all levels. Their plans start with Starter at Rs.349/mo, Performance at Rs.419/mo, Business at Rs.559/mo and Professional at Rs.699/mo.  They don’t offer you server location choice.

WordPress hosting provider
WordPress hosting provider

HostGator Managed WordPress Hosting Features:

  • Pre-installed Jetpack
  • Superior Performance
  • Automatic Updates

Technical Features:

  • Blazing Fast Website
  • Blazing Fast Website
  • Advanced Caching
  • Automatic Failover

You can contact their customer support team via chat, email, and phone. They also guarantee 99.9% uptime. But you won’t get money back guarantee on their WordPress hosting plans.

GoDaddy: WordPress Hosting Made Simple and Blazing Fast

WordPress hosting provider
WordPress hosting provider

Well-known as a domain registrar company, GoDaddy also offers web hosting services that power thousands of big websites. Founded in 1997, the company offers quality web hosting services at cheap prices.

Their WordPress hosting plans start with Basic at Rs.99/mo, Deluxe at Rs.229/mo, Ultimate at Rs.449/mo and Developer at Rs.959/mo.  They don’t offer you server location choice.

WordPress hosting provider
WordPress hosting provider

GoDaddy WordPress Hosting Features:

  • Automatic WordPress core software and security updates
  • Malware scan and removal
  • One-click migration tool
  • FREE domain with an annual plan
  • SSH, SFTP and Staging sites available
  • Easy to use interface – Perfect for beginners

They offer a 99.9% uptime guarantee along with 24/7 customer support via live chat and phone. They give you a 30-day money back guarantee if you aren’t satisfied with their service.

Dreamhost: Managed WordPress Hosting for High Performance

WordPress hosting provider
WordPress hosting provider

Dreamhost, high quality managed WordPress hosting features provider, offers both shared and managed WordPress plans. They also offer a dedicated WooCommerce solution.

Their plans start with Starter at Rs.545.89/mo, Basic at Rs.1163.87/mo, Plus at Rs.1713.19/mo and Advanced at Rs.2468.51/mo. They don’t offer server location choice.

WordPress hosting provider
WordPress hosting provider

Dreamhost Managed WordPress Hosting Features:

  • Automatic WordPress Updates
  • WordPress Preconfigured
  • FREE SSL Security
  • Fast SSD Storage
  • Domain Privacy
  • Unlimited Email @ Your Domain
  • Custom Control Panel
  • Web Application Firewall (WAF)
  • Complete Domain Management
  • SFTP Access
  • SSH Access
  • WP-CLI

Additionally, they offer 100% uptime guarantee along with 24/7 customer support via live chat, email, and phone.

How MilesWeb Stands Unique Among All?

  • MilesWeb has become the first Indian hosting company to partner with Jetpack and this actually makes it stand unique from others. Jetpack offers several good features for your website such as displaying high-quality ads on your website, auto-sharing and re-sharing on social media, auto-updating plugins, and securing your website by malware scanning and spams filtering.
  • You get a server location choice with MilesWeb WordPress plans. You can select either India or U.S. as per your preference. Sever location helps in website ranking as well as fast loading.
  • They have already included free SSL certificate in all their WordPress plans. You don’t need to separately buy it.
  • You are allowed to upgrade your WordPress plans.
  • You are allowed to use third-party email service for your domain.
  • If you aren’t satisfied with their service, you can claim for a refund within 30 days of the purchase.

Your Decision…

Finally, after giving you 5 best options for WordPress hosting, you might still get confused. The reality is every provider has its own pros and cons but as you can see MilesWeb offers you all the features that you require for your WordPress website. Their plans start with the lowest price as compared to other hosting providers.

They aim at offering best customer support by actually focusing on customer’s perspective. That’s why MilesWeb is the best. What’s your decision now?